Setting a price from a target markup
A cafe wants 60% on top of a 400 ingredient cost.
- Cost price
- 400
- Markup
- 60%
Result. Sell at 640 for a 240 profit, which is a 37.5% margin on revenue.
Markup Calculator
Set a markup percentage over your cost to find the right selling price, plus the resulting profit and margin.
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How to use the Markup Calculator
- 1Enter cost price.
- 2Enter the markup %.
- 3Read the selling price and profit.
Worked examples
Real figures, so you can see what the Markup Calculator produces before you start.
Frequently asked questions
How is markup applied?+
Selling price = cost × (1 + markup ÷ 100).